As a professional commercial photographer, I’ve witnessed firsthand the crucial role that brand assets play in a successful market launch. Here are the top 9 essential assets your beauty company needs to make a lasting impression: 1.Striking Product Photography: Compelling product images are vital for showcasing the quality and features of your beauty products. High-resolution, […]

Creating my first international photoshoot was a challenging, but an incredibly beautiful learning experience for me. I grew so much as an artist through his experience. I truly believe that in the expansive business world we live today, we need to adapt to different markets. Therefore, getting outside your comfort zone, literally, makes you grow […]

The Revamp of a Brand – Why? Joanna Struiksma-Facey is the chef behind Bright Spot Bake Shop in Morgan Hill, California. She was following her dreams, like many of us are, and while in the transition from a corporate job as a industrial designer for a big multinational company, to motherhood  in a brand new […]

My branding is now complete. I am so happy to share that I will be adding these beautiful 8 GB USB drives from USB Memory Direct to my new line of products.  I have offered USB drives in the past, but they always felt short for one reason or other. First of all, I loved […]

This was probably one of the most stunning photo sessions I have been  part of. The Mystic Hotel in San Francisco was our home base. The Stockton Street Tunnel, Union Square, Maiden Lane, a classic San Francisco fire escape, and the Apple Store Building provided the perfect back ground for the pop of color. My […]