When I first envisioned Savor the Light, I knew I didn’t want to create just another food photography workshop. I wanted to offer something more meaningful—a transformative, soulful experience designed to inspire creative growth and real connection. After years of attending workshops that often felt rushed, impersonal, or overly technical, I decided to do things […]

The customer engagement process in California’s culinary and wine sectors dependsheavily on visual storytelling. Every image played in restaurants showcases bothcuisine and wine collections while driving enthusiasm from customers and wineenthusiasts. The state’s culinary establishments, from Monterey beaches to SanFrancisco establishments and their various wineries, drive the rising demand forexpert photographers. Companies interested in the […]

Crafting visuals for a brand as authentic and inspiring as Stonemill Matcha is more than a creative endeavor—it’s an immersion into their story. Rooted in Japanese tradition, Stonemill Matcha blends heritage and modernity to deliver exceptional matcha-based experiences. This feature highlights my recent collaboration with the brand, showcasing how professional food photography can bring their […]

In today’s fast-paced, convenience-driven world, standing out means staying true to what matters most: quality, authenticity, and integrity. As a commercial photographer and brand strategist, my vision is clear: to partner with brands that reflect these values. Whether it’s championing quality ingredients, fostering creativity, embracing wellness, or demonstrating environmental responsibility, I aim to create imagery […]

JOÏ: Baking & Photographing Northern European Pastry is now available worldwide in Amazon. This has been a true labor of love; of creative vision; of making our dreams come true. At the beginning of the year 2020, I photographed my creative partner, uber talented baker & dear friend JOANNA from https://www.brightspotbakeshop.com/ for her new branding. […]

The Revamp of a Brand – Why? Joanna Struiksma-Facey is the chef behind Bright Spot Bake Shop in Morgan Hill, California. She was following her dreams, like many of us are, and while in the transition from a corporate job as a industrial designer for a big multinational company, to motherhood  in a brand new […]