The Revamp of a Brand – Why? Joanna Struiksma-Facey is the chef behind Bright Spot Bake Shop in Morgan Hill, California. She was following her dreams, like many of us are, and while in the transition from a corporate job as a industrial designer for a big multinational company, to motherhood  in a brand new […]

In this photography journey of mine, I have come to realize how my mind works. You give me a subject, a place, or certain kind of light, and my mind races with all these ideas. It’s hard to contain. The challenge is to concretize those thoughts. Often times, the results exceeds what I had in […]

I get asked a lot whether I do weddings or no. I mostly market my family photography. But to answer your questions, yes, I do photograph intimate weddings. The ones that are small family affairs, where you are present to celebrate your love. I find quite often we get lost in the big business that […]

Playing around with Underwater Photography for the first time. A few days ago I had to describe my ideal client to a Digital Marketing consultant. I told her that I keep getting hired by my ideal client over and over again, mostly through referral and social media organic reach.  The magic sauce to my shoots, […]

The year I was graduating from high school was one of the happiest and most exciting times in my life. I had friends (some of which to this day still remain my closest friends). I had a family that was very supportive and that loved me (that hasn’t changed one bit). It was also the […]

I stole the tittle of this blog from a podcast I used to listen quite a bit: The Shortest Longest Time …. The Blog is fulled of parenting stories. The good, the bad, the weird, the happy, the hard, the easy.. and how upside down your life can get when you become a parent. Being […]

A few years ago someone googled “Almaden Valley Photographer”, and my name came up.  She called, we talked, and a random estranger became a client to me. To be my client means that you are part of my life, and that I am part of yours. Even it if is for that brief time I […]

When you open the doors of your house, you are equally opening your heart to me. And the same way, I open my heart and arms to you, and give you a big hug. Inside my head, I thank you for your trust. You have never met me before, and yet you let me come […]

Joy is not something that finds us, but something that we create; and my 2018 couldn’t have been more truth to this statement. I am so grateful for your love and support (my readers, my clients, my friends). XOXO Now I will record some words of love for myself, to look for in the future: […]

Families come in different shapes and styles these days; but there is something quite special about the dynamics of growing up in a household with three boys. I admit, I am bias. I love having my boys. I love the never ending energy that more often than not, drives me nuts;  but then it all […]